Understand your data and unlock new insights
You unlock a powerful, interactive visualization when mapping your Excel or spreadsheet data. It brings data alive and unleashes new possibilities. Scientific research, including a study by the Aberdeen Group, found managers who use data visualization and discovery tools are 28% more likely to uncover timely and valuable information than those relying solely on dashboards and reports.
In addition, a study conducted at the University of Pennsylvania School of Medicine showed that the eye's retina transmits visual input to the brain at about 10 million bits per second - far faster than the processing speed for text. Human learning is 80% visual, so mapping complements your natural style and helps make sense of complicated datasets faster. Some mapping software options — like eSpatial — come with various analysis tools to help you better understand your data.
Data visualization and analysis
Below are common map types that allow you to dig into and analyze your data in new ways: