A color coded map transforms your data into an insight rich visual decision making tool. And it's a great way to visualize and interpret complex data, which allows you to make more intelligent, data-driven, decisions faster and more confidently.
So for example, I have just color coded my pins to see my verticals and now I'm going to use the filter table to hone in on my healthcare customers in the Dallas area. It's a really simple and effective way to get the information you need to make better decisions faster.